The Beardedgoat project was an exciting opportunity for Modern Ozarks to be part of a landmark development in Midtown Bentonville. Located in the newly built WEI headquarters building, our team completed the full tenant infill (TI) for Beardedgoat’s retail space — a store designed to match the brand’s bold, adventurous spirit.
Working alongside Matt Poe, owner of Stoke Architects, and the Beardedgoat team, we brought their vision to life with a clean, functional, and dynamic layout. Matt’s architectural plans captured the brand’s energy perfectly, while the Beardedgoat team’s creative direction made the buildout process collaborative and focused.

Building in a newly developed part of Midtown brought its own set of challenges, from tight construction schedules to coordinating with neighboring tenants and ongoing sitework. Our team worked closely with all parties to keep progress on track and ensure a smooth finish.
This project was especially meaningful because it created a space that not only represents Beardedgoat’s adventurous lifestyle but also anchors a key part of Bentonville’s growing community. We’re proud to have played a role in bringing this exciting new retail experience to life.